The New York Mets have partnered with digital lottery app Jackpocket, according to a news release.
As per the terms of the partnership, fans will have a chance to win trips to road games — including hotel, airfare and tickets. Potential prizes also include licensed Mets memorabilia. Fans in legal Jackpocket markets can also use the code LGM at checkout to earn a free lottery ticket.
Jackpocket, which offers users a secure way to order New York Lottery tickets online, will also have a pregame commercial featured at Citi Field, in addition to in-stadium advertising. Caesars, DraftKings and MGM Empire City also have advertising in Queens.
What they’re saying: New York Mets-Jackpocket lottery partnership
As noted, in becoming the “Official Digital Lottery Partner” of the Mets, Jackpocket will have authorization to integrate team logos within its marketing.
Jackpocket has similar partnerships with three other MLB teams: Minnesota Twins, Texas Rangers and Colorado Rockies.
“Partnering with the Mets has been a dream of mine, especially as a baseball fan,” Peter Sullivan, founder and CEO of Jackpocket, said in the press release. “New Yorkers love the lottery and Jackpocket is always looking for ways to meet players where they are. With this latest professional sports partnership, we expand on the unique experiences created for our sports fan base and provide Mets fans with a new way to play and win.”
Added Brian Fling, vice president of partnerships for the Mets:
“As we look more and more to digital-first solutions and moments to engage with our fanbase, the New York Mets are proud to partner with Jackpocket, an institution that’s trailblazing the digital lottery space. This partnership cements our dedication to exploring new ways for fans to get excited on game day and beyond.”
Jackpocket deepens NY lottery roots in New York
Last year, the New York Jets also became a partner of Jackpocket. The New York Islanders and New Jersey Devils are also partners.
The origins of Jackpocket actually stem from New York. Late NBA commissioner David Stern was an early investor in the company. And Jackpocket CEO Peter Sullivan is a native of Brooklyn.
Sullivan told PlayNY in October that his vision for the company included a sports lottery product — small commitments for potentially big payoffs that would appeal to casual players. Jackpocket is also solidifying itself in the pro sports scene as well.
As of now, Citi Field has the Caesars Sportsbook at Metro Grille in left field, but all it is at the moment is a restaurant. A bill to include in-stadium and arena kiosks and fixed-odds horseracing did not advance during this year’s NYS legislative session.
But policymakers are expected to try again in 2023, with Sen. Joe Addabbo saying he’d like to separate kiosks from fixed-odds horseracing for the next attempt.
